Muhammad Abu al-Dahab
Business Consultant | Marketing Specialist | Branding Expert Focused on Sustainability and Business Development
Profile Summary
With over 13 years of expertise as a business consultant, marketing specialist, and branding expert, I am dedicated to helping businesses grow while prioritizing sustainability. My work is deeply rooted in my Arab Islamic heritage and Egyptian cultural values, which guide my passion for projects that benefit the environment and promote social responsibility. I have successfully collaborated with a wide range of clients to achieve business objectives, focusing on building trust and delivering high-quality results.
I take pride in my involvement with esteemed brands such as quran.love, neom.yoga, neom.chat, oxagon.pro, oxagon.today, theline.solutions, khafif.com.sa, and Maharah Press . I am always eager to connect with like-minded professionals who share a commitment to making the world a better place.
Skills
Team Collaboration
Analytical Problem Solving
Digital Marketing Strategies
Project Management
Certifications
Project Planning: Putting It All Together
Marketing Analytics and Measurement
Leadership Training Camp
Foundations of Data Analysis
Project Initiation: Starting Successful Projects
Languages
Arabic: Native
English: Limited Working Proficiency
Experience
Maharah Press
Business Development Manager
January 2024 – Present | Riyadh, Saudi Arabia | On-site
Played a key role in expanding the company’s tenders and developing new market opportunities within the government and private sectors.
Successfully led high-profile projects including:
Expo 2030
Saudi Cup for Equestrian
Our Land Magazine for the Geological Survey Authority
Collaboration with the Saudi Space Agency
Focused on strategic business development to secure new contracts and foster long-term partnerships.
Key Skills: Business Development Support, Strategic Business Development, Sales, Tender Management
aeen.io
Branding Manager
August 2021 – Present | Riyadh, Saudi Arabia | Hybrid
Led branding initiatives for notable clients, crafting strategies that enhanced customer loyalty, brand differentiation, and cultural influence.
Managed brand development for a variety of well-known projects, including:
Worked to position these brands at the forefront of their industries through innovative marketing and design.
Key Skills: Brand Management, Social Media, Analytical Skills, Data
Analysis, Time Management
Advisor For Business
Founder
February 2018 – Present | 6th of October, Giza, Egypt | Hybrid
Founded and led a non-profit organization focused on educating young entrepreneurs and business leaders in smart village areas.
Promoted sustainable business practices that benefit both society and the environment while offering competitive services.
Provided mentorship and guidance in business management, empowering youth and startups to develop successful brands.
Key Skills: Coaching, Budget Management, Operations Management, Strategic Planning
OZONE.social
Project Manager
January 2023 – September 2024 | Saudi Arabia | Hybrid
Managed the development of a comprehensive Link Management Platform for content creators, companies, and individuals.
Key objectives included offering advanced analytics for link performance tracking, branded link customization, and a collaborative platform for teams.
Led integrations with major platforms like WordPress, Shopify, and Google Analytics to enhance platform functionality.
Key Skills: Project Management, Link Analytics, Collaboration, Integration, Digital Marketing
ALetihad Lifts
Marketing Manager
August 2022 – December 2022 | Riyadh, Saudi Arabia | Hybrid
Played an instrumental role in establishing the company’s digital marketing infrastructure, enabling a successful entry into the Saudi market.
Developed strong partnerships with real estate development firms and facilitated collaboration with leading European elevator manufacturers.
Key Skills: B2B Marketing, Strategic Partnerships, Digital Infrastructure Development
Khafif Food Company
Digital Marketing Specialist
May 2022 – September 2022 | Riyadh, Saudi Arabia | Hybrid
Responsible for building and optimizing the company’s digital marketing strategies, enhancing online visibility and customer engagement for a leading fast food brand in Saudi Arabia.
Led the development of targeted campaigns across digital platforms to increase brand awareness and drive sales.
Key Skills: Digital Marketing, Campaign Management, SEO, Adaptability
Unaizah Investment Company
Business Developer
August 2019 – August 2021 | Unayzah, Saudi Arabia | Hybrid
Developed and implemented a comprehensive cloud-based school management system integrating financial, administrative, and educational functions.
Improved operational efficiency by offering online lessons and payment options for private schools in Unayzah.
Key Skills: Business Development, System Integration, Cloud-based Solutions, Education Management
TIEC
(Technology Innovation and Entrepreneurship Center)
Executive Assistant
2016 – November 2018 | Giza, Egypt | Hybrid
Assisted in driving the center’s mission to support entrepreneurship and innovation in Egypt by providing knowledge and financial backing to startups.
Worked with leading emerging companies like Karim, Halan, SWVL, and Bey2ollak to launch innovative solutions with real market impact.
Key Skills: Business Development, Problem Solving, Entrepreneurial Support, Communication
ThinkSpace
Project Manager
February 2016 – October 2018 | Giza, Egypt | Hybrid
Managed multiple emerging projects, offering business consultancy, marketing strategies, and design solutions to increase business efficiency.
Helped startups and entrepreneurs achieve long-term success through a blend of business, programming, and marketing expertise.
Key Skills: Project Management, Agile Methodologies, Business Consultancy, Leadership
Blue Apple
System Administrator and E-marketing Specialist
January 2015 – January 2016 | Giza, Egypt | On-site
Initiated the company’s digital marketing efforts by developing targeted campaigns on Google and Facebook.
Began developing Android applications and learned UI/UX design principles, along with programming in XML and JavaScript.
Key Skills: E-Marketing, Android Development, UI/UX Design, Programming
Telecom Egypt
Operations Supervisor & Technical Support Specialist
February 2013 – February 2014 | Giza, Egypt | On-site
Supervised large-scale projects, including extending fiber cable infrastructure from Dahshur to Al-Wasta.
Provided technical support and maintenance for customers, ensuring high-quality service delivery.
Key Skills: Operations Management, Technical Support, Fiber Infrastructure, Customer Service
Education
Advanced Academy
Bachelor’s in Information Systems and Business Administration
August 2012 – June 2016
Key Projects & Achievements
Developed comprehensive branding and marketing strategies for prominent clients in the Gulf region, leading to measurable improvements in brand awareness and customer loyalty.
Successfully launched sustainability-focused initiatives, aligning business practices with environmental responsibility.
Managed cross-functional teams in digital transformation projects, improving operational efficiency and scalability for numerous businesses.
Volunteering
Life Makers Foundation
Project Manager
August 2013 – August 2014 | Education
Led the “Knowledge is Power” project aimed at educating illiterate elderly individuals across 18 governorates in Egypt.
Coordinated planning, fieldwork, and data collection, while also opening new chapters for the program.
Trained over 72,185 individuals, of which 62,450 were tested and 29,347 successfully passed literacy exams.
Key Skills: Project Management, Data Collection, Educational Program Development
Resala Charity Organization
Project Manager
March 2015 – October 2016 | Human Rights
Managed a division serving individuals in need in the Nahya, Kerdasa, and Kabri al-Khashab areas of Giza Governorate.
Supported over 330 families by providing essential services and facilitating access to resources.
Actively contributed to improving community welfare and fostering social support networks.
Key Skills: Community Outreach, Resource Management, Volunteer Coordination
Doctors Without Borders (MSF) Southern Africa
Event Organizer
January 2021 – Present | Health
Collaborated with the event organization team to plan and coordinate multiple events for Doctors Without Borders.
Responsibilities included logistics coordination, budget development, and team collaboration, contributing to the success of events aimed at raising awareness and support for MSF’s initiatives.
Key Skills: Event Planning, Budget Management, Logistics Coordination, Team Collaboration
